An integrated brand campaign for winter 2024. Launched in October with the TV ad, 'Alfie's Journey', the campaign shares heart-breaking stories of cats being abandoned across the UK, drawing attention to this growing crisis.
Christian Aid
An animated film following the story of Sabika, a young girl who represents too many children who have had to escape persecution and violence in Myanmar.
Shelterbox Book Club
A social media campaign to launch a sector-leading and award-winning subscription product: Shelterbox Book Club. The campaign focuses on the rich and varied stories offered by the bookclub; all inspired by the people and places Shelterbox supports.
Plan International
A fundraising campaign with an iconic look and a crucial message. This campaign highlights how stories of children being forced to work and marry are not old fairytales, but the reality for too many children around the world today.
Purpose Wash
A PR stunt to draw attention to 'purpose washing' in the advertising industry. Calling on the familiar tropes of perfume ads, this stylish film had a serious message at the heart of its story.